Paramount marketing manager gone. Coincidence?
August 16th, 2008From the Los Angeles Times:
Gerry Rich has departed as president of worldwide marketing at Paramount Pictures, the parent company of DreamWorks. Rich, who had two years left on his contract, oversaw the marketing campaign for “Tropic Thunder.”
Contacted by the LA Times Friday, Rich declined to say why he was leaving. “I felt it was time to leave,” he said. “I’m going to take some time and regroup and figure out what comes next.”
A marketing website for “Tropic Thunder” was yanked recently after complaints by disability rights organizations. It featured a promotional image of Ben Stiller in character as Simple Jack, with the tagline “Once upon a time … there was a retard.”
Another post on the marketing of “Tropic Thunder” is here. Includes text from the plot synopsis that was posted on the marketing site.


